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Communications Request

Communications Request 

If you wish to have something published or displayed with our Parish, you will need to fill out the communication request form. 

Communications request for St. Mary Mother of God Parish. All communication requests will be reviewed by the director of communication and with permission from Msgr. Shecterle and Fr. Linn will be published and promoted.

Please send all photos, logos or files to [email protected]

 
 

All communications requests must go through the Communications Request form to be reviewed by the Director of Communications and approved by Parish Leadership before they are published or promoted. Please see the Communication Guidelines below for more information. 

Communications Guidelines

Parish communications should support the parish mission and vision.

CHECKLIST BEFORE MAKING A COMMUNICATIONS REQUEST:

Is your event on the parish calendar?

  • Nothing can be communicated until it has been approved by the Parish.
  • Events should be scheduled on the parish calendar, by emailing Sharon Memory at [email protected] 

Who is your audience?

  • Who are you specifically targeting?

Have you given enough time?

  • 2 weeks prior to the first communication made. For larger strategic plans, 4 weeks are needed.

What "communication group" does the ministry/event fall under?

  • This group may or may not change depending on the event or campaign. 
COMMUNICATION GROUPS

The following is a breakdown of the different communication groups at St. Mary Mother of God Parish. This
is a tool for all leaders to understand the best way to communicate the different ministries. It is not about the
importance of some ministries over others but about the reach needed for each one. If you are having a hard
time identifying which group best describes your ministry or event, please contact Kristen Kubisiak, director of
communications.

LARGE GROUP
What: This group is for ministries/events that reach the entire parish and beyond. These ministries/events
apply to over 80% of the crowd.
Why: This group is for ministries/events that are critical parish priorities (set by leadership) and are aimed
to have high mission impact.
Communications Support: The Communications Team is the primary champion. Crafting and driving the
promotions with input and copy from ministry leaders and staff. Example: Eucharistic Procession, Blood
Drive, Giving Tree.

MEDIUM GROUP
What: This group is for ministries that reach some parishioners. These ministries apply to about 50% of the
crowd.
Why: This group is for ministries/events that are priority events with moderate mission impact.
Communications Support: The Communications Team drives joint conversations with a partnership
approach to promotions with ministry/event leader. Example: Discipleship Groups, Ministry
Opportunities/Volunteer Needs.

SMALL GROUP
What: This group is for ministries that reach few parishioners. These ministries apply to fewer than 20% of
the crowd.
Why: This group is for ministries and events that are critical to an individual ministry.
Communications Support: The ministry/event leader champions promotions and drives the event with
support and coaching from the Communications Team. Example: Liturgical Ministries, Sacrament Prep,
Ministry Teams.

COMMUNICATION CHANNELS

HOW TO MAKE A REQUEST

Who can make a request?
Staff or Ministry Leader
How to make a request?
Fill out the St. Mary Parish Communications Request Form.
What should I include?
Send all text and visual content in the Request Form.

LOCAL MINISTRIES

Local ministries are ministries that the parish supports like area food pantries and homeless shelters. The
ministry/event leader champions promotions and drives the event. Communications for local ministry are
done through the bulletin and social media only. St. Mary Parish does not promote or assist any outside event
unless it is a St. Mary Parish ministry, an approved local ministry, or an Archdiocese supported ministry.

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